Viveka is an accomplished hospitality executive with proven expertise in hotel, resort and serviced apartment operations, as well as asset development, corporate governance, and hospitality investment strategy. He has held executive and board-level positions with leading hospitality groups including Accor Hotels, Marriott Autograph Collection, Choice Hotels, New Nordic Group, and Sinar Mas Land. His expertise includes hotel openings, rebranding, operational leadership, revenue optimization, financial management, and stakeholder relations. Throughout his career, Viveka has successfully led numerous flagship hospitality projects and transformations across Indonesia. A graduate of Université de Paris - Sorbonne, he combines academic refinement with a distinguished hospitality leadership experience.